Brand Strategy | Brand Positioning
Kasian was looking to refocus their brand story across all sectors of the business, as well as supporting brand expression of their new Lifescape practice.
We worked with all Kasian sectors to help express their vision and sharply define a new positioning for the overall brand.
Within Lifescape, we created the name and a brochure to express the vision behind this unique and innovative practice area. In addition we developed a corporate video for the Kasian team to express their new brand focus.
"Working with Redshift Collective has pushed our entire firm to a new level, really articulating what makes us different."
- Don Kasian (President, Kasian)