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Positioning Strategy | Creatives

The Task

Ecotex needed to redesign their brand websites and marketing support material to support corporate acquisitions in the US and Canada.

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The Shift

 We worked Ecotex to articulate a new, bolder brand positioning. We then developed new websites, corporate videos and marketing material to help drive their leadership position in North America.


Ecotex is now recognized as the premier Healthcare Linen and Laundry innovator in Canada and in their Western and Southern US markets.


Compassion and care, woven into everything we do

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